Speaker Driven Business
Jacqueline Brooker
If you’ve done the courses, followed the people, and implemented ‘all the things’ without getting the speaking driven results you want…look no further. Tune in each week to learn from Jacqueline Brooker, a Fifth Generation Entrepreneur with a fiercely strategic brain who holds the global designation of Certified Speaking Professional and is a qualified Executive and Business Coach with C-Suite experience. Jacqueline’s strength is anchored in teaching others how to reposition themselves through the power of language and she has personally coached and trained 1000’s to step into their power by speaking, pitching and selling through her proprietary frameworks. Jacqueline has appeared in media more than 3,000 times, spoken on global stages, delivered keynotes for organisations including Marie Claire (Australia) Magazine, and delivered more than 180 workshops. She has worked as trusted advisor to executives in some of our largest organisations, and with the founders of dynamic rapid growth entrepreneurial pursuits to strengthen strategy, positioning, strategic sales and communications. Her training has been delivered to some of Australia’s major corporate brands including Tattersalls (The Lott, quadrupling their sales conversion rate) and her programs were picked up by the Australian Institute of Sport Olympic Medal Gold Medal Alumni Program in Canberra, where she was the Speaking and Facilitation Skills Mentor. In each episode, Jacqueline shares evidence based strategies, lessons and real-world insights that help YOU get whatever you want. No fluff. No nonsense. Answering the questions you don’t know who to ask. If you are committed to using speaking to create the breakthroughs you know you deserve – to shift from being unheard of to in demand - across all your business life, subscribe now.
Catégories: Économie et Entreprise
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Closing deals doesn’t happen overnight — it’s all about the next yes. Let’s dive into the art of the single-step sale!
In this episode, we break down a powerful and often overlooked sales philosophy that could change the way you close deals. If you’ve been told that you need to close deals on the first call, we’re here to tell you that’s absolute nonsense.
Real, expert-led sales — especially in speaking, coaching, or consulting — often involve multiple decision-makers and long processes. Enter the single-step sale, where each interaction is about advancing to the next small yes or no.
If you’ve ever been ghosted after sending out proposals or felt like your sales pipeline is more of a graveyard, this episode is for you. Learn how to turn interest into action, take control of every conversation, and break down even the most complex sales process into simple, manageable steps.
Remember, sales isn’t about sprinting to the finish — it’s about taking controlled, deliberate steps forward. With the single-step sale, you can keep your prospects engaged, stay in the driver’s seat, and land those big deals without burning out.
Get ready to sell smarter, not harder!
WHAT YOU’LL DISCOVER IN THIS EPISODE:
- Why mastering sales is unavoidable and how it’s not about rushing to close in a single call (00:06)
- The reality of complex sales processes when multiple decision-makers are involved (01:44)
- Is your pipeline a graveyard? How to avoid turning promising proposals into unmarked tombstones (03:57)
- How to use the right questions to guide, not derail, the conversation (05:46)
- The single-step strategy — It's all about getting incremental yeses (07:44)
- How to stay involved in the decision process after sending the proposal (don’t just assume they’ll buy!) (11:11)
If you are on a mission to amplify your message to make a more meaningful impact, and you’d love to join a vibrant community of people all harnessing the power of speaking we’d love you to join us in our private Facebook group. Here you will gain access to exclusive live trainings, free resources and the opportunity to ask Jacqueline anything. It’s all designed to take the speaking game to the next level. We can’t wait to welcome you.
Join here : https://www.facebook.com/groups/paidspeakerbreakthrough
To connect and learn more about creating a Speaker Driven Business connect with Jacqueline on LinkedIn. You can also follow Jacqueline on Instagram and join our Facebook Group.
Join the Speak More Collective.
Épisodes précédents
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50 - 48: The Single-Step Sale — Landing Big Deals Without Rushing the Close Thu, 17 Oct 2024 - 0h
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49 - 47: Why You Have To Fall In Love With Sales Tue, 15 Oct 2024 - 0h
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48 - 46: 7 Speaker Sales Mistakes Killing Your Conversions Mon, 22 Jul 2024 - 0h
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47 - 45: The Game-Changing Impact of a Bold Statement of Claim Mon, 15 Jul 2024 - 0h
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46 - 44: The Speaker's Guide to Monetizing Your Craft Mon, 13 May 2024 - 0h
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45 - 43: The Worthy Rival Mindset: Turning Envy into Your Secret Weapon Wed, 08 May 2024 - 0h
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44 - 42: Trauma Bonding or Authentic Connection? A Call for Responsible Storytelling Mon, 06 May 2024 - 0h
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43 - 41: 5 Ways to Grow Your Reputation and Dominate Paid Speaking Wed, 01 May 2024 - 0h
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42 - 40: From Free to Paid: The 11 Essentials for Paid Speaking Success Mon, 29 Apr 2024 - 0h
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41 - 39: The Strategically Free Speaker: 3 Ways to Position Yourself for Paid Gigs Mon, 15 Apr 2024 - 0h
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40 - 38: Five Hot Tips for Success as a Speaker Thu, 11 Apr 2024 - 0h
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39 - 37: The Path to Professional Speaking Success: Beating the 5 Major Hurdles Holding You Back Mon, 08 Apr 2024 - 0h
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38 - 36: The Secret to Flawless Presentations Mon, 11 Mar 2024 - 0h
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36 - 35: Becoming a Memorable Speaker: It’s All in the Engine Room Mon, 12 Feb 2024 - 0h
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35 - 34: Want To Stand Out? Then Flip Your Thinking Wed, 07 Feb 2024 - 0h
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34 - 33: It's More Than How You Make Them Feel: Speaking To Be Remembered Tue, 06 Feb 2024 - 0h
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33 - 32: Raising Women Up: "Don't Empower Me, Pay Me” Wed, 31 Jan 2024 - 0h
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32 - 31: The Tough Love Pep Talk Every Aspiring Speaker Needs to Hear: Are You All In or All Out? Mon, 29 Jan 2024 - 0h
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31 - 30: Great Speakers are MADE, not Born: in Conversation with Carmine Gallo Wed, 24 Jan 2024
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30 - 29: Hook Hearts and Change Minds With Emotion Mapping Mon, 22 Jan 2024 - 0h
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29 - 28: Influence Vs Influencer : The Impact of Social Media on Storytelling Wed, 10 Jan 2024 - 0h
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28 - 27: Mastering Performance Skills: From Journalist to Transformational Speaker with Australian Broadcast Journalist Sophie Scott OAM Mon, 08 Jan 2024 - 0h
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27 - 26: Story Shaping 103: The Charisma Pattern Wed, 03 Jan 2024 - 0h
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26 - 25: Story Shaping 102: The Secrets of Story Activation Mon, 01 Jan 2024 - 0h
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25 - 24: Story Shaping 101: The Structure of Story Wed, 20 Dec 2023 - 0h
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24 - 23: Your Business Stories: The 3 Stories to Share with Your Audiences Mon, 18 Dec 2023 - 0h
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23 - 22: Crafting Compelling Stories Using the 5 Key Story Types Wed, 13 Dec 2023 - 0h
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22 - 21: It's Not All About You - Crafting Impactful Stories That Resonate Mon, 11 Dec 2023 - 0h
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21 - 20: Common Mistakes That Make Speakers Fail at Storytelling Wed, 06 Dec 2023 - 0h
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20 - 19: The Key to Impactful Speaking - Structure Matters! Mon, 04 Dec 2023 - 0h
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19 - 18: The Biggest Mistake In Speaking That Keeps You Stuck Wed, 29 Nov 2023 - 0h
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18 - 17: Blue Apple Strategy Mon, 27 Nov 2023 - 0h
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17 - 16: You Want Attention When You Speak? Then Master The Attention Snap Wed, 22 Nov 2023 - 0h
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16 - 15: My Love Hate Relationship with Ted Talks Mon, 20 Nov 2023 - 0h
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15 - 13: One Bold Idea Mon, 13 Nov 2023 - 0h
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14 - 14: The 5 Keys to Powerful Speaking Wed, 15 Nov 2023 - 0h
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13 - 12: This Is How They Find You Wed, 08 Nov 2023 - 0h
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12 - 11: Becoming a Speaker Superstar: Nine Key Elements for Creating Demand Mon, 06 Nov 2023 - 0h
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11 - 10: Discovering Your Speaking Zone of Genius Wed, 01 Nov 2023 - 0h
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10 - 09: Keynote Speaking Misconceptions Mon, 30 Oct 2023 - 0h
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9 - 08: The Power of Scripting: Staying on Time and Engaging Your Audience Wed, 25 Oct 2023 - 0h
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8 - 07: Red Zone to Gold Zone Mastery: Your Path to Impactful Speaking Mon, 23 Oct 2023 - 0h
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7 - 06: How much money CAN I MAKE from Speaking Wed, 18 Oct 2023 - 0h
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6 - 05: Calling BS on Fear of Speaking Mon, 16 Oct 2023 - 0h
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5 - 04: Silencing Self-Doubt: Strategies to Embrace Your Inner Critic and Empower Your Outer Voice Wed, 11 Oct 2023 - 0h
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4 - 03: We Need To Talk About Speaking Authentically Wed, 11 Oct 2023 - 0h
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3 - 02: The Very Definition of a Speaker Driven Business Mon, 09 Oct 2023 - 0h
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2 - 01: How Do I Get Paid to Speak Mon, 09 Oct 2023 - 0h
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1 - 00: The Art of Speaking: How to Build a Speaker Driven Business Fri, 06 Oct 2023 - 0h